WANT TO MAKE A CAKEWALK IN SCHOOL MANAGEMENT SYSTEM? JUST GO WITH PAATHAM

The school management process is not as cumbersome as before because most schools are using the best school management software to manage their entire administrative activities. An efficient school management program should keep all school players connected.

best learning app in india

Mobile phones are the perfect way to stay connected and here we applied “the realm of mobile phones” in the school management system.

We have made progress in the school management software through “Paatham,” which is a special school program which handles all activities efficiently, systematically and in an orderly manner. These days, this software will be one of the preconditions for someone who wants to manage data effectively and most of all is user-friendly.

Paatham– School Management System

By using Paatham your school can manage all elements of school management system including students, courses, exams and teachers.

Best web-based school management system

It is easy, cost-effective and allows the user to access it from anywhere, but the network availability must be assured. Paatham is the best mobile web-based school technology to operate your educational institution.

A Unique feature of Paatham – School Management Software

One of Paatham school management software’s main advantages is to deliver a school management system tailored by your own school and it is a big step for Paathamschool management system to achieve high levels of trust and loyalty from the niche.

Features of Paatham– School Management System

It’s easy to use, affordable, flexible and scalable.
It saves a lot of time for the teachers and parents.
Instant availability of reports.
Data migration from a different type of file is possible.
It is highly secured and backup of data can be done.
Fast implementation.
Only minimal training is required.
Multiple dashboards which are picturesque.
Easy to identify the applications instantly.
It can be personalized as per the requirement of the school.

THE MOBILE APPLICATION

As the name “THE MOBILE APPLICATION” implies one can easily guess it keeps the parent, student, teachers connected through mobile phones. It’s so simple to use this app, a no-brainer and absolutely facile.
This app in the school management system makes all the activities of the school transparent and creates a good image of the school in society. As many tasks are simplified with a few clicks, the teachers can use their time productively.

Benefits of THE MOBILE APPLICATION

Parents are updated with every activity of the school.
Parents can view the Rank and result of the student.
Multiple accesses are also possible for parents’ more than one child.
Comparison of the performance of the student.
The teachers can send Academics reports, Co-Scholastic marks, and various other reports.
Updation of any parent-teacher meetings.
Instant notification of the student’s absence from school and other notifications to the parent.
It’s highly secured with user name and password for each student.
Allows taking prompt decision by the parent as well as a teacher.

We are deeply proud and find introducing such unique feature in the school management software as one of our greatest professional accomplishments, and the recognition you give back to Paatham will lead us to higher heights that will ultimately help the school community and thus an effective school management system.

Advantages & Disadvantages of Online Examination System

online examination system

An online assessment is to conduct an online evaluation or test to assess academic performance among students. Traditionally, orally or through written tests using pen and paper, these examinations are performed. Students gathered in an exam hall or room where students obtained a question paper and students had to write answers within the time allotted. In order to ensure a fair evaluation of all participants, these questions were not previously used. Participants then turn to their answer sheets and evaluators exchange student scores after a period of time.

All these traditional elements continue to persist with an online study, but the method of evaluation has changed–instead of a physical examination room, students now log into an online examination system through which they view and post their answers to the question paper. This method also involves analysis and reporting of tests.

What are the advantages of an online examination system?

The advantages of implementing an online examination system at your educational institution are plenty. Below we discuss some key, easily accessed advantages of switching to an online examination system at your school:

Environmentally Friendly

Straight out of the gate, the negative impact of conventional pen and paper tests on the world is minimized by an online examination system. This kind of eco-friendly and forward-thinking approach to daily processes is essential in a world where students can graduate into an environmental crisis caused by climate change. Students will imbibe these values over the course of their education.

Technologically Forward

The key advantage of using the online examination system is that it is well incorporated into a technologically rich world. For professional situations, the use of pen and paper is growing. Most of the work is done with email, text messages, presentation machines, computer-based development, etc. Using this method to familiarize students with a range of interfaces prepares them for the real world. It is possible that their experience with such a system and method will be particularly helpful even in the future after they have graduated for activities such as training and testing.

Reduces Labor Cost

The sheer amount of resources that can be used to set up a single exam is mind-boggling — from teachers setting the test to administrators ensuring that all students receive enough copies of the exam paper. The use of an online examination system removes many of these procedures and the related labor costs, which have a significant and positive impact on the bottom line of the method implementing educational institution.

Saves on Time Investment

The design, administration and assessment of a test are time-consuming activities for all concerned from the student to the teachers. The use of an online examination system allows for a reduction in the time required for the analysis process as a whole. This is because features such as inserting and exporting questions, easy access to the students ‘ test, and batch-wise assessments allow students and teachers to save valuable time that would usually be spent on non-primary tasks and instead channel those resources towards setting and assessing students ‘ academic progress.

Reduces Overheads

The overhead costs of obtaining an exam hall, printing out multiple question papers, supplying students with answer sheets and other resources could actually add up. Nevertheless, switching to an online review platform reduces or removes many of these overhead costs directly. Such a move has a positive effect on the educational institution’s bottom line, freeing up much-needed resources for the school or college that can then be guided to core responsibilities.

Increased Security and Privacy

A final advantage of the online examination system is that it allows for increased student privacy and an improvement in how secure the entire process is for all stakeholders involved. For instance, there can be no meddling or untoward activities within the system since there is no opportunity for malicious elements to game the system and produce erroneous responses or results, engage in cheating or any other unethical practices.

Students often earn outcomes that keep their reputation among peers confidential and encourage positive development rather than harmful and futile peer rivalry. This kind of security and privacy may seem unnecessary, but for both students and teachers alike, it really provides a safer and more positive attitude towards the whole examination process. Fostering such a mentality is in the interest of the educational institution as a whole.

What are the disadvantages of an online examination system?

Open Book Exams

Due to the nature of the online examination system model, exams conducted through this platform are open book exams to some degree. Unlike traditional examination settings that did not allow the examination to have external materials in the physical space, nothing prevents students from referring to their course materials during an online examination. Since there is also no direct supervision during the exam time period, the entire system is reliant on an honor system to prevent cheating or other malpractice.

Teachers can, however, mitigate this effect by setting questions that do not depend on the ability of the student to search for information in a textbook or Google. Instead, questions must concentrate on evaluating the student’s understanding of the topic. These are in many ways predictors of the actual comprehension of the content being learned by the student and thus a better representation of their academic progress.

Onboarding onto New Technology

The implementation of an online examination system necessitates a period of familiarisation on part of all users. Any change in structure will require some investment in onboarding on behalf of the educational institution in question.

The best approach to take here is to model preparation for both students and teachers during the transition from traditional examinations to the online examination. Such learning will familiarize students and teachers with the system’s different features, making it more likely that they will actually use it rather than sticking to the status quo as to how exams are conducted at their school.

Infrastructural Barriers

While the online examination system offers great scope to improve student inclusion and accessibility worldwide, its positive impact can still be mitigated by the location’s infrastructural conditions. Nevertheless, these obstacles are beyond the influence of the system itself, it is clear that it affects it.

Factors like steady internet connectivity, the presence of an electrical connection, and other infrastructural issues in many parts of the world that interfere with how an online review system will work. Therefore, it is important to keep the audience in mind when introducing the school’s use of this program.

Not suited for Collaborative Evaluations or Group Projects

The very nature of examinations in the online examination system prevents certain modes of evaluation being implemented at the school. The most obvious one here is that it is not an ideal platform for collaborative evaluations or group projects. This is because the nature of the platform is objective, preventing subjective evaluations where points are handed out to a group for subjective efforts, rather than points awarded on an existing framework.

Conclusion

Examinations are an inevitable part of the educational ecosystem. With evolving technologies, a globalized world, and an increasingly competitive educational landscape, it is necessary to keep up with the times. Along with ever-evolving teaching and learning methods, processes like examinations must also be examined. An online examination system is the product of such an analysis – it automates, digitizes and flattens the process to become more accessible, inclusive and accurate compared to its previous avatar. At the same time, it does not eliminate best practices in student evaluation and examination that have been built over the years. Instead, the online examination system is a culmination of the old and familiar and the new and innovative.

Innovative Methods of Teaching Strategies : That Will Help Every Teacher In The Classroom

Some of our most inspirational and unforgettable films are teachers and professors who use creative teaching techniques to achieve the students ‘ minds and win the audience’s hearts while doing so. While only a few years ago one would see such creative and efficient teaching on the screen, today technology has provided a number of tools to teachers around the globe to improve teaching techniques.

school management system

Here are some innovative teaching strategies which every teacher can embrace and make their teaching way more interesting:

1. Cross over Teaching

While this type of learning does not include technology, for both the student and the teachers it is an enriching experience. Here, in an informal environment such as after-school learning clubs or museum and exhibition trips, learning occurs. The teacher can link the educational material to the students ‘ experiences. By adding questions linked to the topic, this teaching is further improved and deepened. Then the students can add field trip notes, photographic projects and other group tasks linked to the trip to the classroom debates.

2. Teaching through Smart Boards

Smart boards are an efficient way to give life to the classroom while helping students experience a greater level of commitment and understanding. This is achieved through the interactive and visualization of the course material. The smart boards turn the learning experience into an interactive and cooperative experience as teachers use vibrant multimedia material to assist students communicate the subject more efficiently and make it a visual and engaging experience.

3. Teaching through Flipping Classrooms

Flipping the classroom becomes an efficient teaching method that is becoming increasingly common. In this method, students are made active participants in the learning process by placing the learning burden on them, teachers are required to relegate themselves to the position of resource providers and students are responsible for collecting concept information. Students are motivated to build understanding using multiple technology instruments, fill in data gaps and create inferences on their own as and when required.

While many may question whether giving students the responsibility of teaching may be worldwide, teachers around the globe have seen them immersing themselves more in the topic, taking more interest and teaching better when they are in control of their own learning.

This method of teaching is one of the best ways to lay the foundation in independent learning.

4. Teaching through collaboration

Another innovative teaching method includes promoting cooperation between students for different projects. We live in a globalized globe today and cooperation is a vital life skill that is important for all professions and businesses. Teachers in the classroom can assist promote this skill by enabling learners to learn, study, and work in classroom.

For example, by assigning group homework or encouraging learners to work on plays, presentations and other reports together. Today, cooperation as a type of learning is gaining recognition as a strong learning instrument where teachers perform the role of guides, mentors, managers for the students once again in the community of students. It also teaches empathy, negotiation, teamwork, and problem-solving abilities to students.

5. Teaching through Virtual Reality

Technology for Virtual Reality includes helping learners learn through interactions with a 3D world. For example, instead of bringing the students through a boring lesson of history, teachers can use 3D technology to discover ancient cultures, travel for a lesson in geography to remote nations, or even take a journey to outer space during a science lesson.

Virtual Reality technology provides a precious chance for students to learn immersively, creating a lasting impression on their minds. It makes learning fun and enables students to keep the material for a longer period of time–all the key points when considering efficient teaching techniques in a classroom.

6. Teaching through 3D printing technology

Teachers who are looking for creative learning techniques can also look at 3D printing as a learning tool. This technique is rapidly gaining worldwide recognition, particularly in greater academic institutions where 3D printers are used to produce prototypes and facilitate the understanding of complicated concepts. In lower-level schools, teachers can use 3D printers to teach material earlier taught through textbooks, thereby helping students achieve a better knowledge of the concept — especially STEM topics.

7. Teaching through Cloud Computing

Bringing technology into the classroom enables teachers to experiment with innovative teaching techniques. Using cloud computing is one technique where teachers can save on the classroom cloud information of essential classroom resources such as lesson plans, notes, audio courses, videos, and tasks. This can be accessed from the comfort of their homes by the students whenever it is necessary to bring the classroom back to the students by clicking on a mouse. It also guarantees that at all times students who have missed school for either disease or any other reason remain up-to-date. It eliminates the need for heavy textbooks and enables students to learn at a moment, location and pace they are comfortable with.

8. Technology and innovative methods of teaching

Using technology in the classroom helps engage students with various types of stimuli and generates an activity-based learning atmosphere. It makes the classroom content more exciting and enjoyable to learn.

Technology provides teachers with an infinite collection of resources they can tap into depending on the students ‘ needs. While this blog lists some of these resources, a teacher looking for efficient learning techniques in a classroom will be offering a vast amount of updated alternatives in switching to the recent technology.

Benefits of managing school inventory using school management software

What is inventory management?

In general, inventory or asset management is inventory or stock management. These would be assets such as stationary, mobile facilities such as chair, tables, desks, blackboards, teaching aids such as overhead projectors, televisions, video players, DVDs, library resources such as books and magazines, etc. in educational institutions such as schools and colleges.
Inventory management in schools, therefore, is managing these tools and resources to guarantee that they are correctly cared for, used in the perfect fashion, and there are high returns on expenditure and labor on them. Inventory management therefore impacts a school’s various issues – ensuring their investment has excellent yields, but also ensuring that all of their stakeholders profit from everything the school or college has to offer.

inventory management, inventory management system, inventory management software

Why do we need inventory management?

We often speak about how to support schools with a solid infrastructure and a wealth of resources–in fact, inventory management takes care of the implementation of these values. Thanks to inventory management, in our classrooms and on a larger scale, in our academic organizations such as schools and colleges, we are able to make full and effective use of all the resources at our disposal.

Failure to manage inventory in our already underfunded and under-resourced schools and colleges would be a enormous waste of economic resources and procurement efforts. A carefully planned and coherent strategy to managing these funds would guarantee maximum use is made of them while maintaining their longevity as well. Inventory management guarantees that we in our schools and colleges get the greatest return on our spending on much-needed assets, tools, resources, and infrastructure.

How can school management software help with inventory management?

School management software was designed to streamline the process-driven elements of running a classroom or college. Inventory management would then be right in its wheelhouse, which is a extremely process-driven feature. In many respects, when the correct one is selected, school management software is useful to this process. For instance, with a school management software such as Paatham, schools and colleges can better organize their inventory at the very incept. School management system insists that a store be created that defines the type of inventory to be added to the school management software.

For example, if you select stationery, all products linked to stationery should be added to the store. Imagine this for a school’s entire stock–from cleaning supplies to teaching aids to electronic products. As a first phase, it forces academic organizations such as schools and colleges to get organized, which is where half the fight lies. After that, school management software insists on a defined process for fresh inventory procurement, asset seizure, tracks where all items are at any specified moment, and avoids theft and inventory loss owing to supervision. Therefore, the marriage between inventory management and software for school management is ideal.

What are the benefits of using school management software to manage inventory?

We have briefly described the process of using school management software to manage your inventory above. It is clear that process-driven inventory management and the use of school management software are a great fit. Below we explain in further detail how school management software benefits schools and colleges who want to better their inventory management process and see better outcomes:

Better organisation of school property

The first extremely noticeable advantage of using school management software to control school instruments, resources, infrastructure – all the assets of an academic institution – is that you will see this whole method becoming more organized instantly. When educational organizations use school management software, they are compelled to first account and register all the assets they hold within the software. This implies that they can turn to one location to obtain a thorough and detailed accounting of all their assets.

Superlative tracking of assets

Since all applications for use, seizure, procurement and disbursement of assets go through a school management software, all school property is tightly monitored. Those with the power to inspect products must use the school management software to do so. This reduces on one-time borrowing or casual exchanges–which is how colleges are constantly losing track of their resources. This also implies that the loss or theft of costly college assets is drastically reduced. It is apparent in one glance that any given item, tool, resource, or asset is with the school management software because an unauthorized person cannot sign it out. The individual responsible for an asset is evident, and account and access history characteristics of school management software assistance facilitate this monitoring.

Anytime and anywhere accessibility

No longer standing in queues or filling out three-fold forms for inventory managers or students and educators attempting to access them. The stock management method for all stakeholders is much faster and easier than ever–all thanks to the use of classroom management software. It is only through the school management software that students and educators wishing to check out an item can do so. They can only do this if they are allowed to do so, which excludes unauthorized classroom stock misuse. After that, they must submit a application to procure the item in question through the school management software. In contrast to when this would have to be done in individual with the stock manager, educators and students can log into their school management software at any moment after a laborious and time-consuming process and increase an indent or request for a certain product they need. This does not need to be done within college hours, but of their comfort at any moment or location. This, thanks to school management software, availability anywhere and anytime implies that school stock actually helps the very individuals it was intended to assist while being properly used–a win – win for all stakeholders!

Manage online registration using school management software

There is a nice reason why nowadays software for classroom leadership is so essential. Surely one of the reasons is the whole range of features with which it comes. Naturally, these features make life easy not only for the students, but also for the school administration. It is important for us to discuss the importance of the convenience of the online registration process while discussing the various benefits of the school management system. When new registration begins, the online registration platform for students to enroll becomes imperative. Since everything on the single platform not only accelerates the entire process, it also makes it easy for administrators to track all details in real time.

online admission

So here are a few features of online registration using the school management software:

1. Unique ID for all students

Online school software’s beauty is that it provides a unique ID to the student. Once the internet registration process is started, the student will need to fill in the information needed. After successfully completing this step, the school management system will generate a unique student ID that will be needed further down the line for all other communications with the school. The unique ID establishes the fact that the data of the student can not be duplicated. The unique ID also makes it very easy to identify the academic data of a student. The eLearning platforms make it both for the students and the school easier and simpler.

2. Admission management

There is no need to say that the admission process is extremely pivotal. Data management becomes quite unmanageable at various stages. However, it has become incredibly simple with the advent of eLearning and the internet enrolment scheme. Whether it’s managing the registration or monitoring the process, it’s all about classroom leadership software. The software was designed to provide the admission manager with facilities to streamline the registration process.
Students can use this software to inquire about an admission process, fill in the online form, pay online registration fees and also track the application’s current status. The software for school management can configure the different levels of the registration process according to their requirement. The software also allows the school administration to set up the interview schedule auto allocation.

3. More features

More interesting characteristics come with the internet classroom leadership software. The school administration will have the power, apart from the registration, to monitor and verify the amount of enquiries and registrations made. This helps in the process of decision-making where applications are compared, accepted or rejected according to the admission criterion standards. The date also helps them analyze and prepare online application process statistical reports on the schools. In the analysis, the number of inquiries made, registrations made and withdrawals made will help.

Some of the quick features of the school management software include:

Online application form
Capturing application data
Tracking application status
Allocation of seats
Managing documents
Managing offers given out to students
Configuring admission rules
Seamless communication
Automated notifications to applicants
Payment of fees
Registration and enrolment
Scheduling of interview

4. Mobile app

Many colleges are creating mobile applications for learners nowadays. This makes the fee payment method even easier. These days, smartphones are quite prevalent and the parents / guardian or students can pay their charges anytime and anywhere with a mobile application. The mobile applications also help schools give significant notifications about the beginning of the session, tests, interviews and other procedures concerned. Students can obtain data about the admission criterion with the assistance of these mobile apps.

5. It is a completely secured system

Based on the latest technology, the school management system software is designed and developed. The eLearning platforms are using the best and most advanced package to develop a highly secure system that will help secure the students. The information of the student is essential for any college, so it is essential for any school to keep it secure. The system is not only protected by passwords, but biometric locks are also used. Only the school’s authorized staff will have access to vital data. The software’s technicalities make it robust and free of malware.

The benefits of the school management software

school management software

The most important benefits of this software are:

Simplified admission and registration process

The software online school helps streamline the entry process for each college. The total system can be tailored to the requirements of the school. The overall system is automated, so nobody has to calculate, arrange or sort information. The school’s authorized person can view the profiles of the students to know the history of the registration. The scheme can process various student profiles simultaneously.

Real-time tracking of applications

Because the software of this school scheme is completely online, it does not involve paper use at all. Without printing any document, the entry process can be monitored online in real time. The scheme enables the college to customize the designs of the form, it is areas of input so that the process of entry is carried out according to the school criterion. As the admission takes place, the authority can track the applications and their count in real time.

It is a better experience for all

While using the online application process, the user will certainly have a better and fulfilling experience. Even payment techniques that use the recent e-commerce technology are simple, robust and fast. The software for classroom leadership offers the flexibility to use multilingual forms for admissions. In schools where regional language is used to communicate with the students, this system can be used. This system definitely reduces costs for both schools and students. It also optimizes resource utilization and speeds up the registration process. The software can also analyze and can therefore assist in the decision to accept and reject proposals.

It can be fully customized

When it comes to the way they operate and the processes and systems they follow, no two schools in the world are exactly the same. Much depends on the school’s size, and that’s why their needs and needs would also be different. Regardless of what it is, the school authority can form the scheme according to your demands with excellent school leadership software. With the help of such systems, all the different stages of the school’s admission process can be changed and modified. The requirements of each stage could be different, and with good school software, the stages can be designed in the best possible way to meet those requirements. In the case of different courses, the school authority can also publish important details such as seats and admission criteria. At the same time, grades can also be brought out–especially in the admission tests–so that students can know whether or not they are likely to be admitted to your school.

Facility to record previous educational details of a student

When a college has a high-class school management system, they become more comfortable in fields such as keeping students ‘ prior educational documents that are new to the organization. It might be that a student has enrolled from the 11th standard at your school–in that case, the school can keep all of that student’s records in their database, especially those of the 10th standard. Similarly, if a student has been there with the school right from the start, the school can have all the records whenever they need them.

Integration

One of the main advantages of systems such as school management software is that they make it really easy to integrate different departments into schools. This means that all school departments have access to other people’s data and can access it as and when they wish. The real hallmark of these schemes can be called this seamless integration of all the school’s distinct weapons. Installing this software becomes imperative for all schools with so many features that are not only helpful but also simple.

High-quality reports

A scheme such as a school management software can produce the very highest quality reports out there. They come with features like charts that help the management of the school get the necessary insights into the students they want in their school and those they don’t. The school can also look at how many seats each section has been allocated and how well the whole system is being used.

Thus, if you wish to manage your admission with a school management software then the best way is to go for Paatham which is simple, easy and very flexible to match up to your expectations.

Top 7 K-12 Social Media Strategies

Why do colleges need a plan for social media?

Living in the most technologically wealthy and well-connected era ever implies having to be able to maintain up with one’s K-12 school as well. Schools are not silos independent of the globe around them. They actually have to graduate students who can readily enter the true world into their future academic or professional careers.

It therefore makes sense for schools to have an internet and social media presence that represents their identity in the real world. Stakeholders–particularly students–now depend on these internet channels to remain in contact with the school, communicate with their fellow stakeholders, and fundamentally recreate the online classroom community.

But just having a social media presence in name is not enough for a school. Their social channels are a reflection of and must reflect this reality of the values and experience they give in the actual globe. They also need to be informative and engaging in order to become another technique by which stakeholders such as learners, educators, parents can feel as if they are part of the school society.

In particular, modern learners are a target group for the social media channels of the school as they are already spending so much time online. Social media platforms such as Instagram, Twitter, and Facebook are common communication media for learners, particularly in sophisticated classrooms. It is therefore a natural channel through which the school can stay linked and engage with its student body as well.

Social media marketinf strategies

What are the top strategies to implement when setting your school’s social presence?

The leadership or strategy of social media is a completely contemporary field. Originally, much of it worked on instinct with organically evolving norms and staying more or less raw material. However, while social media still has a casual and pleasant tone, some hygiene factors need to be taken into account when deciding on a social media strategy. This is particularly the case for colleges which, owing to their organizational nature and the audience they deal with, have a more severe tone to express. Below are some of the top social media approaches that will begin schools on the correct foot in detail:

Social media marketing

Establish an official account

Creating an official account is the first step towards creating your internet social media presence. The handle must represent or relate to the real title of the school. But it also needs indicators that this is the school’s formal account, so supporters and friends are not led astray. There are many ways to do this–use official mail ID to set up any communication, link to the official website of the college, announce your new social media presence to learners and parents and other stakeholders along with associated user information. In addition, personalize the official account by adding photos, banners, headers, etc. that reflect the visual design of the official school.

Do some assessment of competitors

Analysis of competitors is not only for competitive companies. Schools can really learn a lot from watching how they use their social media channels from their fellow academic organizations. There are an infinite number of methods to use when dealing with social media platforms, but some fundamental competitor analysis will help colleges know better how online organizations like theirs are represented.
Note the tone of communication for your fellow college, how much they use it as a channel for communication and announcements, how many non-announcement remarks they make, how they communicate with learners and other stakeholders, and how they maintain the material fresh but meaningful.

Good research practices

Will detailed study on other school’s social media policies is a nice way to know how to specifically manage the account of your institution, it’s just the starting point. There are some endemic best practices that guarantee the hygiene of all your social media channels in practice for the end user or audience
Will specific research of the social media strategies of other school’s is a good way to understand how to specifically run your institution’s account, it is just the starting point. Some endemic best practices exist that ensure the hygiene in experience for the end user or audience of all your social media channels. These are referred to as best practices and differ between platform and platform. Understanding these best practices guarantees that, instead of standing out for all the incorrect reasons, our social media outreach stays in line with accepted standards. Also, best practices guarantee that your college looks knowledgeable and knowledgeable about how to act online, making it the organization itself more trustworthy and safe.

Presence of the cross-platform

Multiple platforms of social media serve various purposes. While Instagaram, for instance, is visually heavy and esthetically pleasing, Twitter is quick and telegraphic, and Facebook is appropriate for longer, more engaging conversations. Your organization has no single social media platform. Instead, creating a presence across platforms is advisable. A platform will arise that your audience is most engaged in, but it is cautious to at least squat on other platform accounts to guarantee miscreants do not use a comparable or identical account name to generate difficulty. It also implies that college stakeholders have the choice of using any platform with which they are most comfortable. It goes without stating, but ensuring that the same data is transmitted across platforms is essential to guarantee that no one falls through the cracks about remaining in the loop about moving on at college.

Post periodically

To see success, all the most common social media accounts will have one piece of guidance: frequently and continuously post. The account must remain active – posting on a timetable that is predictable and compatible with the expectations of the public. A school’s social media presence must be useful to the stakeholders it attempts to reach in the educational ecosystem, and step one to do so is to ensure that the account does not appear dead or behind the times.

Be sensitive

Posting on social media channels of the school frequently is just one move to ensure that the existence of your school stays important to the public. An engaged audience stimulates the presence of social media in the school, while providing ongoing feedback on what they are interested in, what is useful to them, and what they like to see.
The main way to build an engaged audience is through social media channels to be responsive. This implies responding to daily trends in content posting, but also answering queries, engaging with posts from the public, anticipating interest and needs from the audience, etc.

Ensure suitable relationships

So you’re constantly posting and constructing an engaged and involved crowd. This is a school or institutional social media account, unlike more trend-driven account, which implies additional caution is needed to ensure suitable interactions. As a general maxim, it may be useful to expect stakeholders who interact with the school’s social media accounts to retain the same decorum and civilization in more direct relationships. This would also guarantee that inappropriate language and imagery are not used for professional interactions on a platform that is accessed by younger learners.

Here it is important to set expectations with all stakeholders – giving them rules to follow will guarantee that interactions across social media channels stay fruitful and positive.